March 25, 2015

Colours and Lines

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I remember as a kid, when in Art class for the very first time, that our teacher asked us to draw and shade something with our pencils. It was a pot plant, or tofu or a chair or something arbitrary. Shortly after we began she smacked a large ruler against the board and told us to stop. Being very young kids we were rather shocked and didn’t know why our pencil scribbles were warranting such an effect.  She said that every single person in the class was doing that rubbing shading and not even thinking about showing color and form with another technique, like lines, or stippling.

Looking rather puzzled, she proceeded to show us a large variety of alternative shading techniques which we all then had to practice on little spheres.

The work here by James Oconnell is a playful exploration on this topic, but with really stand out results and reminds us that the most obvious execution needn’t be the one we choose but rather to play with other squiggly lines, shading-outside-the-shape and so on.

Print character V2 Print character V2 character V2 Print character V2 character V2

There are a million ways to convey a message, let us help you with telling your story !
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March 24, 2015

Having lunch with Everytap

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Everytap is an app that rewards you for hanging out at your favourite cafés and restaurants. In the beginning phases, as with most products, it was just the name and logo… but then came the app. A bunch of Everytap mascots we introduced defined the spirit of the brand and brought a feeling of real fun! Find out more about the project here

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Thinking you’d like to improve your brand? Have a look at our branding article to see how we can create something unique for your brand.

great brands are communicated, not designed

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March 23, 2015

Anthony Cerniello’s Digital Ageing Process

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Anthony Cerniello, a commercial video editor in Los Angeles, shows how a young girl might age into an old woman, by blending together photographs of her and her extended family. The project was essentially to create a fictional person in order to emulate the ageing process of around 60 to 70 years and mashing it into around 4 minutes. This is definitely as in-depth as it gets when it comes to the visual ageing of the body.





Danielle from Anthony Cerniello on Vimeo.

If you want more info on videos and how to make them, best you click on the link below.

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March 20, 2015

Dominic Wilcox – Innovation

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When it comes to coming up with creative ideas, nothing smacks you in the face more than something that is odd and makes you laugh. Its proven to be the kind of content that gets shared the most across various social media platforms and the kind to garner the most attention.

When you have a look at Dominic Wilcox ( recently a speaker at the Design Indaba 2015 ), one can see that humor and passion come across in everything he does, from his art pieces, his doodles and even his talk.

Have a look at some of his amazing creations, but for a real trip, go to his website. #Amazing






We love innovation and great ideas. Do you ?

great brands are communicated, not designed

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March 19, 2015

CreativeMornings Johannesburg: How to book your seats

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Hello everyone!

We’ve had a lot of excitement regarding John Hunt’s CreativeMornings talk at JoziHub on Friday the 27th of March. There are a lot of new faces around, so here’s a quick refresher on how to sign up and get your tickets. Tickets will open for booking at 7AM on Monday the 23rd of March. Attendance is (and always will be) free.


Before Monday:
1. Go to the CreativeMornings sign up page and create an account.

On Monday:
2. Log in to the CreativeMornings site using the account details you created in step 1.
3. Go to the event page for the talk.
4. Click the button that says “Register”.
(The button is currently greyed out because tickets are not open yet. When tickets are open, the button will be gold.)

If the button says “Join Waitlist” instead of “Register”, that means you are too late and all available seats are full. It’s a good idea to join the waiting list anyway, just in case.

Before Friday:
If you register and then realise you can’t attend, please make sure you release you ticket so someone else can have your seat. To release a ticket, log in to the CreativeMornings site, click your avatar at the top right hand corner, and go to “Tickets”.

On Friday:
5. Arrive at JoziHub between 8.30 and 8.50AM.
6. Have your name ticked off the list by one of our friendly bouncers. (you can print your ticket and bring it along for your own peace of mind, but just giving us your name is fine.)
7. Enjoy delicious Doubleshot coffee and Vovo Telo pastries.
8. Brag on social media about your presence at this exclusive high society event, using the hashtags #jhb_CM and #creativemornings.

We’ll see you there!

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March 18, 2015

Article Summary: Office Spaces

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If you’ve ever had the privilege of working with creatives, you may know that they can sometimes be quite particular about the spaces in which they work, as these spaces heavily influence the way in which they work and the work that they produce.

Nicework has a lovely office, which is part of the reason why we’re all so fabulously talented and beautiful. We asked some other companies, collectives and creatives to give us a peek behind the curtain and share their spaces with us.


Screen Shot 2015-03-18 at 15.42.22


You can read the work spaces feature and more if you download your copy of the NICE Magazine right here:

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March 17, 2015

The versatility of a font

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When is comes to choosing the right typeface for your brand, it can be quite tricky – there seem to be endless choices from normal, conventional-looking fonts to bubbly, customised fonts, but how is anyone meant to choose? Typefaces are just as important to the visual effect of any design as images are. A good typeface will engage the audience and influence their perception of the message your brand conveys. The key is to choose a typeface that will help deliver this message when used alongside any images as well when used on it’s own. However when you find a font family that is incredibly versatile and has lots to offer you (such as different weights, condensed/extended versions and even different styles) you may have found yourself a winner.

‘Maax’ is a typeface created by french designer, Damien Gautier, which is incredibly versatile given that it’s available in 4 different styles; standard, geometric, modern and grotesk. I can’t weight to get my hands on it and starts playing with all it has to offer.
















Via: Behance

If you enjoyed this little font tutorial, why not look at one that’s more in-depth? Click below to download our document on how typefaces can improve your documents

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March 12, 2015

Phenomenal Motion Graphics and Typography from Jacob Gilbreath

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Jacob Gilbreath is a motion graphics/graphic design specialist that lives in Los Angeles, California. He has worked with many different clients over a multitude of different mediums. He can make things move and he can do it well. I stumbled across this video he made of Conan O’brien talking about moving on to bigger and better things. The entire speech was laid out in kinetic typography  and as you can see, a whole hell of a lot of craftsmanship went into the making of this video. To view more of Jacob’s work please visit his website.


Here’s something to help you learn more about how animation can help you!

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March 12, 2015

Article Summary: Beverage Showdown

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Apart from the cats versus dogs conundrum, nothing has caused more bloody conflict over the years than the question of “tea or coffee?”

Johannesburg’s café culture has seen exponential growth over the last few years, which makes it the perfect battleground for settling the score once and for all.

We dispatched Nice Magazine representatives all over town, to secretly sample coffee and tea from the menus of our favourite hangout spots and report back to the mother ship. The results were…delicious.

To read more about this wonderful adventure, you can download a copy of NICE Magazine: Contrast & Contradiction.

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If you’d like to watch a 10 year old swearing like an original gangster, please click here.

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March 12, 2015

Retroviral on Bizcommunity

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Over the past few months, we have been hard at work, rebranding Retroviral. Recently, Bizcommunity interview owner of Retroviral, Mike Sharman on the process of the rebrand, both from their side, as well as ours. You can check out the article here, and have a look at our case study over here.


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