Unearth International is a group of companies who identify local opportunities and aims to unlock the potential of rural communities. Aspiring to uplift locally relevant economies, Unearth targets people, making them aware of the environment that they so diligently reply on. Unearth does this by creating sustainable and locally relevant commercial partnerships.
We were challenged with clarifying the way the group communicate their structure and the value that they deliver.
Unearth – Focuses on Community Development
Unearth Experience – Focuses on Travel & Tourism
Disruption Capital – The Finance Arm
In order to bring this to work graphically, we needed a brand that allowed each company to build off the success of the others but still allowed for differentiation. Our work needed to function for all 3 companies and leave room to expand into future companies or even sub-projects of Unearth (Schools, Businesses, and Farms).
We created a dynamic and adaptive brand by creating an icon based on “U”, a grid based on nature, and colours based on Africa.
To work on multiple formats from websites to game drive vehicles, we created a flexible relationship between the “U” and type mark. The relationship can change dynamically as and when needed.
To bring the brands together, we executed bold and striking collateral that reflects the personality of each company.
To view the full project, check out our Behance project, Unearth Group Branding
Sandra Costa created this beautiful corporate identity for Espai Bretanya, a Brittany cultural institution in Barcelona. The design reflects the geomorphology of Brittany. Sandra Costa is a Graphic Designer originally from Porto, Portugal, currently living and working in Barcelona.
Inspire, Awaken, Relax, and Slumber. The four different cannabis (Yes, you read correctly) nectars will allow you to focus or unwind, depending on what you need. John McNeil Studio designed AYA, a high-end cannabis option that is chemical and pesticide free.
“As the market for medical marijuana continues to grow and California prepares for the possible recreational legalisation of marijuana this November, the Sonoma Cannabis Company—together with its marketing partner, John McNeil Studio—launched a premium cannabis product, AYA, positioned in the top tier of cannabis brands.”
AYA features lovely, dreamy packaging, with a galaxy of stars in the sky and a coordinating vibrant colour for each. An animal rests on the front, the characteristics of which can indicate the purpose of the cannabis. It also creates a sense of feeling more in touch with nature and the earth. A background pattern keeps things lively, and all of the illustrations are done with meticulous detail—indicating the high quality of AYA.
Scroll down for a selection of the packaging
Juan Diaz-Faes was commissioned by Harvard Business to create twelve patterns for twelve specific topics they covered in college.
These topics include Demographics, Data Analysis, Emotional Intelligence, Decision making, entrepreneurship, management, innovation and experimentation, research projects, personnel management, life balance, health and stress and Communication.
Oskar is a unique children’s book without words, but full of visual discovery, written by Jacques & Lise.
Oskar is the name of a boy’s cute little dinosaur toy and when Oskar goes missing, it is the boy’s mission to go and find his dearest friend again. This marks the start of a great creative and imaginative adventure full of surrealistic braveness and subtle humor.
Church & State lets their wines speak for themselves, even if they’re a bit mouthy. Their vineyards demand to be heard, and in the cellar, the wine has free reign. The result is a collection of refreshingly honest expressions, boldly emblazoned across a series of 150+ labels…and counting. These bold and fresh design were created by Brand Ever.
Grab a glass of wine and enjoy these designs. Head here for more from Brand Ever
David Folkman and Craig Jones quit their jobs at Innocent Drinks to start Elderbrook Drinks last year. Their new brand, created by & SMITH and We All Need Words, calls out the over claims of big sugary soft drinks and squash and gently mocks the latest health fads.
The identity showcases the work of young YCN illustrators Enrica Casentini, Ana Jaks and Quentin Mongue. Elderbrook has plans to champion new illustrators as the company grows. Touted as a ‘better-for-you-cordial’, Elderbrook doesn’t pretend to be full of your five-a-day, turn you into a yogi in one sip, or give you Popeye’s muscles. But it does taste good and it is better for you than most spoonfuls-of-processed-sugar soft drinks.
Scroll down for a selection of the work or head here for more from &SMITH
Studio Bruch is an Austria-based graphic design studio focusing on brand development, editorial design, and packaging design. Their team was recently asked to create a bright and flexible brand system for Infinitive Factory, which can be applied to different media and proportions. Infinitve Factory is a first class letterpress printing house. They are best known for an exceptional quality and the realization of almost any kind of customer-specific requirements. With creative ideas and diverse experiments, they are always eager to push the limits of letterpress printing.
Studio Bruch has decided to create a playful take on the abbreviation ‘IF’. These two letters in combination form the basis of the highly flexible brand identity system. The clear structure is accompanied by a vivid range of illustrations, graphics, and typography to show numerous possibilities of letterpress printing as well as diverse finishing options.
For more from Studio Bruch, please visit their website.
An inspired animation created by Slack showing ‘just how loco work life is… and just how not loco it could feel.’
Watch the full video here.
A new favourite designer of ours is Carlos de Toro. We fell in love with his 3D Experimental Type project and he is back with more beautiful design.
Introducing BlackBay Brewery & CO
BlackBay Brewery & CO is a new craft beer company based in Byron Bay (Australia), led by Liam Brooks and David O’neil. BlackBay’s aim is to export Australian beer (of course), but also Australian culture, values and spirit as a referent abroad, so their beers are based and inspired by the things they value the most: their land legacy, the hot Australian barley fields and the sea (they became friends thanks to surf before starting this project). Sweet Ale, Summer Ale and Pacific Ale are really limited edition beers: each bottle is a little treasure that will be enjoyed by customers so the design makes each bottle literally unique and numbered in the front. Risography printed.
Check out the project below and see more of Carlos’ work here