Reading Time: 2 minutes

In the immortal words of some guy on the internet: WHAT IS THIS I DON’T EVEN.

Our modern lives are overwhelmed with options. What to eat, wear, do, and consume—your choices are limited only by your means. But there is such a thing as too much choice, like when you have 400 cable channels and nothing to watch. This alegorical short from Bezalel school of visual communications grad Ofer Winter illustrates just a few such conundrums.

Cool colours, simple style, thought provoking content. Watch it.

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Ofer Winter – Yes/No from Bezalel : Visual Communication on Vimeo.

Via: Gizmodo

Published by Ross

Ross grew up on the wrong side of the Jukskei. He studied at Vega and was awarded the Top Student prize at his graduation. After working as a freelancer for four years, he founded Nicework with Ben Vorster. He has a penchant for Scandinavian wood furniture and really nice shirts. He is open to bribery- all iPads are welcome. He also likes chocolate cake and is happily married.

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