Deerz is an online store that specialises in a variety of goods such as sweaters, pullovers and rad Scandinavian patterns. The brand embodies a unique monochrome logo by use of stylistically unique lettering and imagery. The branding, specifically the logo design, places focus on an intricately concentrated design composed of significant forms such as patterns and icons. Throughout the design, care was taken in the precision of communicating an accurate and effective brand.
Simplicity is key and the elegance of well thought out design is absolutely inspiring!