“Nicework is always looking for new designers, we hire 2 to 3 people every year. In order to stand out in the millions of portfolios out there, you need to pick your 4 to 5 best projects and showcase your thinking, design approach and personality. Your portfolio is an example of your curation abilities as well as an opportunity to tell a story about the kind of person/designer you are.”
“The criteria to get through the door is great work. But to make the final selection is based on two things. One, can you solve complex problems in a simple way and two (more importantly) are you a decent human, who we want to let join our family? We are going to spend many hours working closely together and we really want to do that with people that we like. You should be honest about the kind of person you are and what kind of design you want to pursue, every company is looking for something different.”
Ross’s top 10 things you SHOULD NOT include in your portfolio consist of the following (Yes, such things have been known to happen in real life):
- Make a pointless infographic about how you know 100% of InDesign, 85% of Photoshop and 90% of Illustrator (I don’t even think the software designers at Adobe know 100% of their software).
- Include the bad photos you took of your class mates, to show off that you can use a camera.
- Drawings from high school are only relevant if you are still in high school.
- Say you have “attention to detail” and then have spelling mistakes.
- Include a set of designs that includes every trend for the last 12 months.
- Send a 300meg dropbox link with no cover letter.
- The 200 options you made before you go to the final logo.
- Over design your portfolio (Let the work speak for itself).
- Link to an empty Behance page or even better your Facebook.
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