The versatility of a font

Reading Time: 3 minutes When is comes to choosing the right typeface for your brand, it can be quite tricky – there seem to be endless choices from normal, conventional-looking fonts to bubbly, customised fonts, but how is anyone meant to choose? Typefaces are just as important to the visual effect of any design as images are. A good typeface will engage the […]

What’s the difference between a font and a typeface?

Reading Time: 3 minutes We take typography very seriously – it’s one of the most effective and simple tools for effective graphic design. Using the right typeface can be the difference between your communication standing out, or blending into the pack… unless what you’re going for is just another document set out in Calibri (Microsoft Word’s default font). Not what you […]

Sirkel – A Lettering

Reading Time: 2 minutes The “Sirkel” font is based on explorations of the work and studio of Jeweler Jan Bekker. I was inspired by the simplicity, honesty and geometry of his tools. The basis of the font is the textures, patterns and construction of these tools. Designed by our Creative Director Ross See the full project here