Aaron Draplin: Draplin Design Co. – Having fun and helping underdogs win

Reading Time: 2 minutes In Episode #34, Ross sits down with Aaron Draplin, founder of Draplin Design Co. and co-founder of Field Notes. APPLE PODCASTS | GOOGLE PODCASTS | SPOTIFY | STITCHER | POCKET CASTS | OVERCAST | RSS Aaron started Draplin Design Co. in 2004 and hasn’t looked back since. His clients have included Nike, Burton Snowboards, Esquire, …

Ben Crick: Craft at scale

Reading Time: 2 minutes In Episode #32 of One More Question Ross is joined by Ben Crick, Creative Director at COLLINS San Francisco. APPLE PODCASTS | GOOGLE PODCASTS | SPOTIFY | STITCHER | POCKET CASTS | OVERCAST | RSS Originally from Australia, Ben relocated to the United States in pursuit of a specific vision for branding — to bring …

Staying inside and Self-Preservation with Documinute

Reading Time: 4 minutes South Africa’s lockdown was scheduled to end on Thursday, the 16th of April, but as you most probably know, it’s been extended for two weeks. We’ve seen the effectiveness of the initial lockdown with South Africa’s curve flattening — we have yet to reach our peak of infections, but initiatives like Ubuntu Beds are ready …

Work shouldn’t suck!

Reading Time: 5 minutes Work sucks. Say this to most people and you very likely will have found common ground. But work shouldn’t suck. The place where we spend most of our time shouldn’t be somewhere that we don’t want to be, because we end up resenting the work we do, the people we work with, and the companies …

How To Build A Community: Care

Reading Time: 6 minutes In its simplest form, the growth of an organisation usually means reaching new customers and convincing them to sign up or to buy what you’re selling. When gaining new customers becomes the principal focus of an organisation, the benefits of building a strong brand community are something that can easily be overlooked.

In the final episode of season 1 of One More Question, we spoke to Kevin Huynh and Bailey Richardson, founding partners of People & Company, about the importance of focusing on people that are already fans of your brand.