Marketing Magic

Reading Time: 3 minutes A new day; a new generation!  Generation Y (in South Africa demarcated as born between 1982 and 1994) is not exactly known for an extensive attention span or great brand loyalty.  This group however makes up a major part of the workforce, contributing to the economy today.  Social media and lots of quick, visual and […]

The Best Thing: Sketch_Dailies

Reading Time: < 1 minute As part of their interviews in the latest NICE Magazine, we asked our contributors what the best thing they’ve seen on the net was. Kirstin Uken turned us onto this neat little Twitter account called Sketch Dailies (@Sketch_Dailies). According to their website, “Sketch Dailies is an international community of artists who create work based on a […]

Looking Back on 2014

Reading Time: 2 minutes Happy Monday, everyone! It’s our last working day of 2014, and it’s about that time when all the big networks release their 2014 recap content. From silly to cheesy to thought-provoking, we love ’em all. Here are a few favourites! Facebook: Predictably cheesy and #inspirational, in a lovable sort of way.   Twitter: Twitter built a […]

Cerebra: Whose Tweet is it Anyway?

Reading Time: < 1 minute   Our new best friends at Cerebra just published a very interesting paper on the blurred lines (hey, hey, hey!) between a company brand and the personal brands of said company’s employees. In the age of information, consciously or not, every person with any kind of social media presence has put time into curating a […]